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Wonderland Sydney – 1998 Commercial

From wonderlandhistory.net This is an ad for former theme park Wonderland Sydney featuring the slogan "Get out of Everydayland" The music track used in Wonderlands 1998 advertising is called "I Could Be Happy" by Altered Images released in 1981. "As the years went by, the popularity of the park began to dwindle. The dramatic increase in public liability insurance costs, increasingly difficult competition from Gold Coast theme parks, plus a worldwide downturn in tourism travel, saw Wonderland's profits begin to turn into losses. The park was sold in 1997 to the Kuala Lumpur, Malaysia-based Sunway Group. Despite new ownership, a bold expansion plan for the park met with opposition from other local businesses and was deemed unfeasible as the park continued to struggle to turn a profit. Only one ride, Skyrider, was added between the 1997 takeover and the parks closure. Sunway Group stated the September 11 attacks, the 2002 Bali bombings, the collapse of HIH Insurance, the SARS virus, the bird flu virus, "consistent losses" on the Asian financial crisis, the collapse of Ansett Australia, the Iraq war and the 2003 bushfires all contributed to the parks closure.The Sydney Morning Herald stated "[Sunway Group] blames Wonderland's demise on everything except poor management". The gates shut for the last time on Anzac Day; 25 April 2004, and a complete demolition of the park was undertaken in September 2005. A small number of rides were sold to other amusement parks, while the ...
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